More related content on the BRIDGE
- Technology Presentation 8 December 2:20 - 2:30PM
Building Bridges Between Physical and Digital Worlds
As the boundaries between the physical and digital blur, realism is no longer the destination—it’s the starting point. Hao Li, CEO of Pinscreen and Associate Professor at MBZUAI, reveals how advances in generative AI, facial synthesis, and neural rendering are enabling lifelike avatars, real-time communication, and new dimensions of creative expression. From film and gaming to education and social interaction, he shows how these technologies can bridge not only worlds but also people, turning pixels into presence and transforming how we connect, collaborate, and trust in an increasingly virtual age.
Academy StageSpeakers
- Picture Panel 9 December 9:30 - 9:50AM
Foresights from a Lifetime in Cinema
Legendary filmmakers share stories of grit, reinvention, and creative survival. From the lowest to highest ranks in television, this session explores the firsthand accounts of storytelling, technology, and ambitions collision with culture; this session identifies the lessons learned across decades of hits, misses, and moments that defined the modern screen, from the first line of a script to the final cut. It’s a masterclass in creativity, resilience, and the art of staying relevant in an industry built on change.
Forum StageSpeakers
- Media Workshop 10 December 11:25AM - 12:05PM
The Future of News: Social Media Journalism
The workshop explores how social media is reshaping journalism, changing how news is reported, shared, and consumed. It examines the challenges of accuracy, credibility, and speed in the digital era while offering strategies to engage audiences and tell impactful stories across social platforms.
IMI Academy - Media Workshop 8 December 12:10 - 12:50PM
Producing and presenting entertainment programs
Create and deliver entertaining non-political shows, focusing on idea development, production setup, and on-air presentation. Participants will learn how to structure engaging content, manage production phases, and present with confidence and clarity.
IMI Academy - Marketing Panel 8 December 4:20 - 4:50PM
Tuning for Virality
In a world where attention shifts in seconds, creators and brands must optimize content with the same precision and speed as performance marketers. With AI-driven tools now boosting engagement by 25% and cutting production time in half, the line between creative instinct and data science is disappearing. Leaders like Saif Jarad—who built one of the region’s most awarded performance agencies and pioneered early Google and Facebook Ads innovation—embody this shift. This session explores how creators can apply performance marketing principles, real-time insights, and AI-enhanced optimization to stay discoverable, credible, and ahead of the curve in an algorithm-driven landscape.
Academy StageSpeakers
- Creator Economy Workshop 8 December 2:00 - 2:40PM
X 101
All you need to know about your presence on X.
X
