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Speaker
Amr Mansi
CEO, ievents
Amr Mansi is an award winning entrepreneur and the Founder and CEO of ievents, one of the region’s leading event management companies. A former top 50 player on the Professional Squash Association World Tour, he transformed his athletic discipline into a career shaping Egypt’s modern cultural and events landscape, delivering large scale experiences for global brands such as Dior Beauty, Netflix, and Vodafone.
Mansi is the Co Founder and Exclusive Director of the El Gouna Film Festival, an internationally recognised platform that elevated Egypt’s position on the global film and arts stage. His work extends into entrepreneurship and media, where he launched the Egypt Entrepreneur Awards in 2021 to spotlight the country’s rising business leaders, followed by Shark Tank Egypt in 2022 to expand access to mentorship and investment for emerging founders.
At BRIDGE Summit, Amr will share how creative ecosystems are built, scaled, and sustained, and why strategic storytelling, cultural platforms, and public private collaboration are becoming catalysts for economic growth and regional influence.
Egypt
Marketing
Amr Mansiat BRIDGE
- Marketing Panel 9 December 4:05 - 4:35PM
Why the Future of Media Is Experiential
As attention becomes fleeting and digital reach commoditized, the most forward-looking media companies are finding growth in what can’t be replicated on a screen, experience. By turning audiences into participants, events and real-world activations extend brand life, build trust, and diversify revenue beyond ads or clicks. This session explores why the future of media belongs to those who can transform storytelling into connection and influence into community.
Central StageSpeakers
Moderator
What They Say About BRIDGE
“A landmark gathering that will unite media professionals, policymakers, cultural creators, and global influencers.”
“A gateway for knowledge exchange.”
“A game‑changer for the global media industry”
“We are proud to take part in the inaugural edition of BRIDGE Summit”
“We're excited to partner with BRIDGE to create meaningful opportunities for creators and innovators”
