More related content on the BRIDGE
- Media Fireside 9 December 11:20 - 11:40AM
The Disappearing Job Map of Media
By 2035, PwC projects automation will reshape nearly a third of media jobs, changing how content is created, distributed and monetized. Traditional roles are shrinking while new ones like AI prompt engineers, generative optimization experts and misinformation analysts are emerging quickly. This session focuses on what skills and strategies media professionals need to stay relevant, create value with new tools and build careers that remain essential as technology rewrites the industry.
Academy StageModerator
- Media Panel 10 December 11:40AM - 12:10PM
Media Moneyball
The rules for media investment are shifting. New technologies, creator platforms, and community-led models are changing where capital flows and why. In this conversation, three early-stage investors share what they look for when backing founders in media, entertainment, and creator tech. They unpack their current investment theses, the trends they’re watching for 2026, and how creative vision, audience ownership, and smart business models can build companies that endure.
Central StageSpeakers
- Media Fireside 10 December 10:00 - 10:20AM
Preparing Youth for a World of Infinite Information
In today’s information-saturated world, media fluency is as essential as reading or math. Yet a 2024 News Literacy Project survey found that only 39% of U.S. teens receive formal media literacy education, and just 18% can accurately distinguish news from ads, opinion, or entertainment. As students navigate increasingly AI-driven and conspiratorial media ecosystems, how can schools equip them to think critically, discern truth, and shape the digital world they’re inheriting?
Academy StageSpeakers
Moderator
- Creator Economy Workshop 8 December 2:00 - 2:40PM
X 101
All you need to know about your presence on X.
X - Technology Panel 8 December 12:00 - 12:25PM
Media, Intelligence and the New Diplomacy
As global dynamics grow more complex and narratives become as powerful as tools, diplomacy is being redefined. Artificial intelligence is now assisting peace negotiations, predicting flashpoints, and shaping strategy. Meanwhile, state-backed and decentralized media has become a frontline tool of influence, used to sway opinion, shape systemic reform, or build alliances. How can nations secure prosperity and stability in a fractured world where technology increasingly plays a mediation role in global affairs? This session explores the intersection of AI, media, and foreign policy, asking what a credible, cooperative future looks like when trust, truth, and technology collide.
Forum StageSpeakers
Moderator
- Media Presentation 8 December 1:45 - 2:00PM
The New Priorities of News Media
News publishers stand at a pivotal moment: advertising in decline, search collapsing, and AI reshaping both content and discovery. This address explores the new priorities emerging worldwide, mastering direct reader relationships, activating first-party data, adapting to platform decline, and reinforcing brand as the anchor. Learn how publishers can focus on what they can control and confidently navigate a disrupted media ecosystem.
Forum Stage
