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- Picture Workshop 9 December 2:30 - 4:30PM
Realistic Acting & Character Formation
This intensive workshop focuses on building a dramatic character from the inside out. Abdel Moneim Amayri shares his expertise on how to prepare for a role, not just through external appearance, but by understanding the character’s inner life, emotions, and journey. Participants will learn how to craft fully realized, authentic dramatic characters.
Workshop Room 1Speakers
- Marketing Workshop 10 December 10:30 - 11:00AM
AI Enabled Employer Branding
Showcasing our AI Enabled Content Creation features on Linkedin Career Page and its impact on boosting Employer Branding.
LinkedIn - Creator Economy Workshop 9 December 1:00 - 1:30PM
Strengthening Digital Wellbeing: A Deep Dive into TikTok Safety
Have a look at how TikTok keeps its community safe. Explore our Community Guidelines, the principles behind our safety policies, and the tools we use to promote positive online interactions. Learn about TikTok’s in-app safety features, account controls, and available resources designed to help users create, connect, and engage confidently.
Workshop Room 3 - Technology Panel 8 December 11:35AM - 12:00PM
A Blueprint for Building Iconic Media Brands
As legacy publishers and digital platforms expand across borders, the question is no longer just how to grow, but how to belong. For global media brands, this means pairing editorial excellence with strategic innovation, turning reputation and reach into lasting relevance. From licensing and partnerships to data-driven audience insights and regional storytelling, companies are rewriting their global playbooks to balance commercial ambition with cultural authenticity. AI now sits at the center of this transformation, powering translation, personalization, and creative experimentation while reshaping how media companies connect with audiences and partners alike. This session explores how trusted brands are blending technology, storytelling, and business strategy to scale influence across markets.
Forum StageSpeakers
- Marketing Workshop 8 December 11:30AM - 12:00PM
LinkedIn - Where marketing means business - Government edition
Unlocking growth on LinkedIn the G2B marketing landscape
LinkedIn - Music Workshop 10 December 10:00AM - 12:00PM
How We Design Music That Moves the World 2\2
Day 2 — Music as Brand Identity Day 2 focuses on how music creates emotional brand identities worldwide. Includes analysis of campaigns like Google and Audi and reimagining iconic songs. Concludes with an open discussion and practical tips for creatives in marketing and music.
Workshop Room 2
