More related content on the BRIDGE
- Marketing Workshop 9 December 11:30AM - 12:00PM
Buyer group marketing
How to Influence Multi-Stakeholder Decisions on LinkedIn
LinkedIn - Marketing Panel 9 December 4:05 - 4:25PM
LinkedIn Leadership: Why Every Company is a Media Company
Leaders are now among the most influential communication channels a company has. From CEOs building trusted followings to brands standing up editorial-style content teams, executive presence is shaping reputation, reach, and revenue. With insights from LinkedIn’s Katie Carroll and e.l.f. Beauty’s Kory Marchisotto, this session explores how leaders can show up with clarity, consistency, and personality in a world where every organization operates like a media company.
Central Stage - Music Panel 9 December 5:05 - 5:35PM
The Future Sounds Like This
Behind every breakout artist, songwriter, and producer is a blueprint. In this session, music executives break down what it really takes to go from zero to a million streams. From storytelling and distribution to publishing, touring, and fan discovery, they share the playbook for scaling talent and building sustainable careers in today’s attention economy.
Explore by Instagram - Technology Panel 8 December 2:15 - 2:30PM
The Invisible Rules of the Internet
Social media platforms shape public discourse through curation and moderation. During COVID-19, content moderation, inclusive of removals and downranking, raised concerns about silencing marginalized voices. A 2020 Anti-Defamation League survey found that 36% of U.S. adults faced online harassment, with 20% of those cases linked to political views, underscoring the difficulty of managing polarizing content. As algorithms dictate what’s seen or suppressed, how can we build digital spaces that protect expression and integrity?
Forum StageSpeakers
- Creator Economy Presentation 10 December 12:25 - 12:35PM
Being Sellable in Today's Attention Economy
In today’s fast-moving creator economy, earning early is key to long-term success. Platforms like Patreon pay out over $24.5 million monthly, while creators also leverage affiliate tools, brand deals, and ticketed virtual events. What practical strategies, from subscriptions to digital products, can creators adopt now to start generating real revenue?
Explore by Instagram - Media Workshop 9 December 1:30 - 2:00PM
LinkedIn for Journalists
LinkedIn for Journalists (LIFJ) helps journalists use LinkedIn to their advantage. Our program provides access to training sessions, LinkedIn experts, and tools like LinkedIn Premium Business.
LinkedIn
